Principles of Business Management

Wirtschafts- und Sozialwissenschaften

Version 22.0 vom 10.02.2023

22B0741

Principles of Business Management

• Betriebswirtschaft und Management - WiSo (B.A.)
• Internationale Betriebswirtschaft und Management (B.A.)
• International Management (B.A.)
• Betriebliches Informationsmanagement (B.Sc.)
• Wirtschaftspsychologie (B.Sc.)
• Volkswirtschaftslehre (B.A.)

1

Students will be familiarised with the foundations of business management, administration and scientific tools and methods with approaches. Students will be able to identify the success factors of business management in relation to the value chain. The students will be able to identify different business formats and organizational combinations with the help of case studies.

• 1. Fundamentals of Business
• 2. Global Business
• 3. Small Business Enterprise
• 4. Medium to Large Business Structures
• 5. Business Combinations
• 6. Role of Management
• 7. Teams and Management
• 8. Human Resource Management
• 9. Business Ethics
  10.Business Strategy
• 11. Financial Markets
• 12. Production Management

Wissensverbreiterung
Students who successfully complete this module can

-define basic terms of business administration.
-describe the concepts of business administration in relation to value added process.
Wissensvertiefung
Students who successfully complete this module can

-review the differences and similarities of different business combinations.
-review the advantages and disadvantages of different business combinations.
K?nnen - instrumentale Kompetenz
Students who successfully complete this module can

-identify the different business formats and combinations and discuss them in relation to international environments on an academic level.
-examine the impact of globalization in relation to strategy and the business enterprise.
K?nnen - kommunikative Kompetenz

K?nnen - systemische Kompetenz

Lectures, Reading Material, Case Studies, Video, Round-table discussions

None

Kaur-Lahrmann, Ravinder

Kaur-Lahrmann, Ravinder

5

Courtland L. Bovee, John V. Thill; Business in Action, 2015, 7th Edition, Pearson

Gary Dressler; Management, 2014,14th Edition, Pearson

Alan Rugmann, Simon Collinson; International Business, 2012, 6th Edition, Pearson

Mead, Andrews; International Management, 2009, 4th Edition, Wiley

• Klausur 2-stündig
• Portfolio Prüfung

Portfolio examination with a total of 100 points, consisting of an oral presentation /seminar paper and one written exam of one hour with 50 points each.

1 Semester

Wintersemester und Sommersemester

Englisch